In my last post, I covered how to be smart with your images and avoid negative reactions by properly engaging sympathy and empathy. I mentioned that seeing another human face has psychological effects on its own. Let’s unpack that a bit. A basic understanding of the power of another person’s face … [Read more...] about Power of Images: Faces
Power of Images: Empathy & Sympathy
This past weekend, I drove by a billboard with a massive human toe on it. It took up about half the width of the billboard and went over the top of the rectangular sign. It was a huge toe … with serious toenail fungus. As you can imagine, the target of the billboard was people with toenail … [Read more...] about Power of Images: Empathy & Sympathy