In my last article, I illustrated how coupling imagery with your content is the easiest method to grab your viewer’s attention and increase retention of your message. However, if finding the right image for the right price is too daunting and time consuming a task, Custom Photography might be your … [Read more...] about Custom Photography: Creating Your Own Website Images
Choosing the Right Image Every Time
Visual content is powerful. Every small business owner should understand just how powerful images are and, most importantly, how they can leverage this phenomenon to their benefit. Prioritizing Visual Content In 2015, the average company budgeted $1.8 million for content marketing, and 82% of … [Read more...] about Choosing the Right Image Every Time
Image Copyright, Licensing, & Why it Matters
Images have become the standard communication tool of our world. 1.8 billion images are uploaded everyday—that’s 657 billion images a year, posted, traded, and shared freely throughout the web Why not co-opt an image or two from this plethora of seemingly free content? There are some … [Read more...] about Image Copyright, Licensing, & Why it Matters
Sources of Inexpensive and Free Images
You’ve got a website, a blog, and a multitude of semi-tended social media channels. You work hard to keep them all up to date, But engagement just isn’t what you’d hoped for and maybe, like me, you’ve questioned whether creating content is the best use of your time. How do you make people care and … [Read more...] about Sources of Inexpensive and Free Images